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Optimism abounds but people problems persist

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Accounting firms are moving confidently into 2024 in most respects, expecting strong growth and a continued slow shift into advisory services. But they are hampered at almost all levels by a tight labor market and a long-term decline in the number of people entering the profession.

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Read this annual report to learn what the profession can do to improve its image, as well as:

  • Anticipated growth for 2024
  • Hiring expectations, including targets by firm size
  • What's ahead for hybrid and remote work
  • Plans for implementing artificial intelligence tools
  • Expectations around advisory services
  • Sentiment about the coming tax season
Practice and client management Artificial intelligence Recruiting Editorial Research