Outside the core accounting offerings, payroll is by far the most common service of accounting firms — but are they optimizing it as they should?
With business clients burdened by more and more back-office work, they're looking for outside help with everything from recruiting new employees and executive search, to onboarding, to benefits administration and every other aspect of human capital management -- and the first person they turn is the accountant who's handling their payroll.
That's why savvy firms are partnering with payroll providers and other third parties to make sure their clients get the help they need, while deepening their own advisory services and strengthening their long-term relationships.