Big Four firm KPMG has been named a key sponsor of "
“Going Public” follows entrepreneurs on their professional journeys to get their companies listed on Nasdaq. KPMG is the lone accounting industry sponsor of the series.
"We reached out to 'Going Public' and expressed interest in being a sponsor for the series because we felt it was a ground-breaking show, covering a very important topic to founders — the capital-raising journey," Salvatore Melilli, a partner at KPMG, told Accounting Today. "We felt the series aligned with our goal of helping business leaders navigate the offering process in today’s challenging business environment."
In a segment dubbed “IPO Readiness,” KPMG professionals will speak with “Going Public” host Lauren Simmons on the "essential elements companies need to determine IPO readiness."
"KPMG professionals touch on a number of important considerations when preparing for the offering process," added Melilli. "This includes performing a thorough review of the business, deciding on a management structure, tackling financial and tax planning reporting, developing an infrastructure with robust and resilient internal controls, assembling key internal and external teams, and developing a timeline and framework for project management."
The series will also feature input from a number of business leaders, including Priceline.com's Jeff Hoffman, Schmidt's Naturals founder Jaime Schmidt, and Josh Snow, founder of Snow Oral Cosmetics.
"Taking a company public can boost its profile and provide much needed capital resources," said Melilli. "Through our participation, KPMG hopes the series will help business leaders gain a better understanding of the offering process and support them as they take their company to the next level."
For more on "Going Public," head to the series' site
