Everyone suddenly needed a new mouse and keyboard, and nine other developments in technology from this past month and how they’ll impact your clients and your firm.
1. Verizon is giving customers extra mobile data
Why this is important for your firm and clients: It’s very important for your employees working from home that they have broadband. Think about it: besides their normal personal usage, you’re now asking to have conference calls, video chats, and share files of all sizes. Consider reimbursing employees short-term to up their broadband speeds and encourage them to take advantage of any offers provided by their internet service providers, like Verizon above.
2. Monitor, keyboard and mouse sales jump as coronavirus forces remote working
Why this is important for your firm and clients: Don’t you have boxes of old mice, keyboards and monitors stored in some supply closet somewhere? Now’s the time to bring it out. Otherwise you’ll need to reconsider your tech budgets for the unexpected purchases of these necessities.
3. QuickBooks deepens PayPal integration for SMBs
Why this is important for your firm and clients: According to the company, several new features have been added in order to make integrated services with PayPal more efficient and easier to use when it comes to credit or debit card invoices, in addition to options through GoCardless and iZettle. The company says it has also collaborated with small-business owners in order to uncover those issues and work to develop solutions.
4. Ecommerce ad spend doubled from $4.8 million to $9.6 million
Why this is important for your firm and clients: There will definitely be a lot of lessons learned once the coronavirus pandemic is over. One is that when people are forced to stay home, they don’t stop shopping. If your client’s Main Street store is hurting, do they have a website to compensate? If not, now they’ve learned.
5. Amazon starts selling automated checkout to retailers
Why this is important for your firm and clients: If you can’t beat ‘em, join ‘em, right? The future of retail will be automated checkout and today’s merchants that don’t recognize this trend are going to find themselves in a difficult position in the years to come. Of course there are and will be other tech companies offering help for automating a store, but right now Amazon is leading the pack, and regardless of how you may feel about the online giant, their automated checkout applications and services must be considered.
6. Google Translate now transcribes conversations in real time
Why this is important for your firm and clients: Working with your overseas employees and contractors is now easier with this improved and faster translation tool from Google. Now that so many of them are working from home, it’s an excellent time to test out the capabilities.
7. Microsoft — not the government — took down a botnet
Why this is important for your firm and clients: This story is just one example of how big tech is proactively going after hackers without waiting for governments to do it for them. It also highlights the opportunities for small tech firms that can provide applications and services to support even large companies like Microsoft. Of course, small businesses need to take it upon ourselves to ensure that our data is protected. But it’s good to know our service providers are investing heavily in meeting this challenge.
8. SpotOn has tapped $50M to take on Square
Why this is important for your firm and clients: According to TechCrunch's Ingrid Lunden, "This latest investment from former Twitter execs is an … interesting … one, given that the current CEO of Twitter (co-founder Jack Dorsey...) is also the CEO of Square, which is one of SpotOn’s biggest competitors." I guess if Jack Dorsey considers this service to be a potential alternative to Square, maybe we should be thinking the same?
9. Ransomware operators promise to not target hospitals
Why this is important for your firm and clients: A few questions come to mind. For starters, if we already know the names of groups like Ako Ransomware and PwndLocker then why aren’t they being shut down? Also, why just hospitals? Why not any firm working on treatments for coronavirus? And since when did the makers of ransomware get so philanthropic? More importantly for small businesses: more people working from home means more exposure to ransomware and other malware. Talk to your tech people now and make a security plan.
10. Coronavirus fears turn open houses into virtual tours
Why this is important for your firm and clients: As I recently
Note: Some of these stories also appeared on Forbes.com.