Boomr, a company that provides time tracking and workforce management solutions for businesses, has debuted a trusted advisor program for accountants.
According to Boomr, the new venture is a natural consequence of the popularity of its software with accountants. Indeed the accounting industry has been moving in the direction of providing a wider range of outsourced services to clients since the advent of cloud technology, and “trusted advisor” is an identity that accountants have adopted as their next evolution.
In addition to its core offering of HR-related software, Boomr also helps accountants manage Defense Contract Audit Agency compliance, required by companies doing government-contracted work. This can be a big pain point for clients, according to Boomr. Boomr’s DCAA compliance module integrates with the more popular accounting software that CPAs are already using, such as Gusto, QuickBooks Online and Xero.
Benefits of joining the Trusted Advisor program include a free Boomr account for life, as well as the ability to offer exclusive wholesale pricing to clients. Accountant “members,” as Boomr dubs them, will also be included as a Trusted Advisor within the Boomr directory, granting visibility and helping them generate new leads for their accounting business. Members have access to Boomr’s directory of a reported 40,000+ businesses and partners, which accountants can leverage to grow their client base. Finally, accountants will be assigned a personal account representative for the Trusted Advisor program, who will offer personalized service and support.
“This initiative is important to us because we recognize the vital role accountants play in the human capital management ecosystem,” Boomr CEO Matt Bowersox said in a statement. “Our customers want their accountant to have access to their labor and payroll data so they can streamline billing, job costing and tax preparation efforts. Plus, the benefits of the Trusted Advisor program to accountants are tremendous, so it’s our way of offering value at no cost to them. It’s really a win-win deal all around.”
To learn more about Boomr’s Trusted Advisor program, visit